eibe operates with its legally protected trademark. The eibe name stands for seriousness, competence, enthusiasm and reliable quality standards.
Vision describes the specific wishes and market goals that the company is reaching for, both mid- and long-term.
The mission statement forms the basis for the business leadership and gives the employees and management team - in line with the brand equity - the necessary corporate structure.
For the achievement of the stated brand goals, standpoints had to be established that are sustainable. As the foundation for internal and external actions, these values form the operational guidelines.